Tag: Digital environments
My project in 1707 words
Viral marketing in and around virtual worlds
Here is a short overview on my project. It does not contain many references, or theoretical considerations as such, but my hope is to give you an overview of the structure.
Let us take a look at what I mean by “viral marketing.” I will present the concept through an [...]
Posted: February 1st, 2009 under English.
Tags: Amusing links, Digital environments, distinctions, Hosts, My project, Platforms, Speedbandits, The commercial sender, The object, viral marketing, virtual worlds
Comments: none
On walkabout!
Part of my PhD project is on viral marketing, another is on virtual worlds.
The first part is concerning the empirical phenomenon in which I am really interested. The other the phenomenon my project is really interested in. To bridge the two I have decided to look into viral marketing as a phenomenon within virtual worlds.
However, [...]
Posted: January 15th, 2009 under English.
Tags: Across, Digital environments, New territories, The field, virtual worlds, Walkabout
Comments: 2